AEO vs SEO vs GEO: Key Differences Every Marketer Needs to Know in 2026
SEO built the internet marketing industry. For two decades, ranking on page one of Google was the holy grail of digital visibility. Then something shifted. AI crept into search, first as featured snippets, then as voice assistants, and now as full generative AI engines that write answers instead of listing links. Today, savvy marketers are […]
What Is GEO and Why It Matters for AI Search in 2026
Here is a scenario playing out millions of times every day. Someone opens ChatGPT and types: “Which performance marketing agency should I use for my SaaS startup in India?” The AI responds with a confident, structured answer, naming specific agencies, citing their specialisations, and explaining why they stand out. No Google search. No clicking through […]